Presence Labs Atlanta, GA · Las Vegas, NV Est. 2025
Available for new work · Q2 2026
Web Development, Reversed

We build your website
before we ask for anything.

Cold-built custom sites for businesses with five-star Google reviews and nowhere to send a customer. We research your business, design the site, write every line of code — then we show you. If you want it, it's yours. If not, no hard feelings.

All
Cities across the U.S.
Every
Industry · No exceptions
$0
Up-front cost
Live · Deploy Log

Faster sites win more customers. Always.

Your website has about three seconds to earn a customer — and most templated sites burn that runway just loading the homepage. While your competitors hide behind drag-and-drop builders and bloated themes, we hand-write every line of code from a blank file. The result: pages that load before theirs even render, outrank them on Google, and turn the traffic you're already paying for into calls, bookings, and revenue.

~/presence-labs/deploy.log
$presence deploy --client="oakland-dentistry"
// Building site from /src ...
compiling pages [ 8 / 8 ]
optimizing images [ 22 / 22 ]
generating sitemap.xml
injecting schema.org markup
connecting Google Business Profile
Lighthouse performance: 90+ / 100
Lighthouse accessibility: 90+ / 100
// Deployed in under 2s · live at oaklanddentistry.com
$
How we work

We do it backwards. On purpose.

Most agencies pitch first and build later — after a discovery deck, a deposit, and three weeks of meetings. We flip it. The first thing you ever see from us is a working website with your name on it.

01 / Research

We mine what you've already got.

Google reviews, Yelp, Instagram, Facebook, third-party scheduling tools. The richer the trail, the sharper the site we can build. Your real customers are the source material — they've already told us who you are.

02 / Build

We write every line by hand.

Custom HTML, CSS, real photos, real testimonials, your real voice. No Wix. No Squarespace. No drag-and-drop. Hand-built means every pixel is decided — not picked from a library.

03 / Show

Short call. Honest reactions.

We walk you through what we made — what works, what we'd refine, where we're shaky. Tell us if it's wrong. We'd rather know than ship something you don't believe in.

04 / Decide

Yours when you want it.

Want it? We handle hosting, domain, deployment, the works — your site goes live and starts pulling in customers the same week. Don't want it? Walk away free and clear. No invoice, no pressure, no second pitch.

Ready to see what we'd build for you? Pitch Your Business
Why Presence Labs

Three things you won't get
from a template shop.

01

Real research, never stock.

Every site we ship uses your actual reviews, your real photos, your business's voice. Nothing pulled from a stock library. Nothing auto-generated. The reason your site reads like you is because it is you.

02

Hand-coded, never templated.

Every site we ship is hand-written HTML and CSS. No Wix. No Squarespace. No drag-and-drop. Your business is unlike anyone else's, and your website should hold that line — not blend into page-builder beige.

03

No retainer, never a hard sell.

We build the site first. You decide if you want it. If not — no hard feelings, no follow-up emails. We've never asked a business for a retainer in our lives, and we're not about to start.

After You See It

What we typically charge.

We don't quote until you've seen the site. But you should know what to expect. Below is what we've actually billed clients in 2026 — real range, real work.

Tier 01
The Launch
$1,800$2,800
One-time · Build & deploy
For any business — service, retail, professional — going online with a real presence for the first time.
  • Hand-coded one-page site, mobile-first
  • Google Business Profile setup & optimization
  • Real reviews, real photos, your real voice
  • Copywriting in your voice
  • Team, services & FAQ sections included
  • Click-to-call & click-to-text wired in
  • Schema markup & local SEO
  • SSL, hosting, first year included
  • Live in 3–5 days
Tier 03
The Custom
$5,500$8,500
One-time · Build & deploy
For high-volume businesses needing payments, e-commerce, or quote-to-invoice on the page.
  • Hand-coded one-page site, fully featured
  • Everything in The Standard, plus:
  • E-commerce or quote-to-invoice flow
  • Stripe / payment integration
  • Booking system with calendar sync
  • Dedicated lead, response in under 4 hrs
  • Live in 10–14 days

Optional · Monthly

Add any of these at or after launch. Cancel any time — no contracts, no lock-in, no exit fees.

Care & Hosting
$99/mo
Hosting, SSL, security, automated backups, small content updates, and a real human to call. The foundation everything else builds on.
Most clients · Recommended
Analytics Dashboard
$89/mo
Live conversion tracking — calls, form fills, direction requests, and click-to-text — in a clean dashboard. No bounce-rate vanity metrics.
Real numbers · No fluff
Content Refresh
$129/mo
Quarterly content updates, seasonal copy rotations, fresh photo swaps. Keeps your site feeling current without you lifting a finger.
Quarterly · Hands-off
Local SEO
$249/mo
Ongoing Google Business optimization, citation building, and monthly performance reports. Get found when neighbors search for you.
Ongoing · Reported monthly
No quote until you've seen the site. Let's start there. Pitch Your Business
The Builders

Two people. That's it.

Edwin Abreu
CO-FOUNDER
Atlanta, GA · 24
Design, code, client conversations. Atlanta-based, Atlanta-built.
Matthew Berti
CO-FOUNDER
Las Vegas, NV · 26
Design, code, client conversations. Vegas-based, coast-to-coast reach.

We started Presence Labs in 2025 after seeing the same pattern across the country: businesses with five-star Google reviews, two thousand Instagram followers, and nowhere to send a customer who wants to learn more. Or worse — a Wix template from 2014 that's actively hurting them.

Atlanta-headquartered, with Matt operating out of Las Vegas. Twenty-four and twenty-six. We write every line of code, design every site, and personally pitch every business we work with. We're not an agency. We're two builders.

The reason the sites we ship don't look like the sites everyone else ships is because we don't run them through a builder. We open a blank file. We figure out what makes your business yours. Then we put that on the internet — exactly the way it deserves to live there.

Questions, Honestly

Things people actually ask.

If you don't see your question here, just send it through the form below. We answer everything within a few hours.

So what's the catch with the free build?
There isn't one — we just bet on ourselves. We build hundreds of sites a year, and most of the businesses we build for end up taking what we made. The math works because we ship a lot and we ship well — not because we ration access or play hard to get. The handful who pass? We thank them for the time, note what they didn't love so we get sharper, and move on. No invoice, no follow-up, no second pitch.
How do you decide who to build for?
We look for the gap between a business's actual quality and its online presence. A 5.0-star detailer with no website. A dentist with 17 years of experience, but a single-page Wix template. A law firm with a Magistrate Judge who can't be found on Google. If the reviews say "this place is excellent" but the website says otherwise, we're interested.
What if I don't want what you built?
Then you don't take it. Seriously. No invoice, no clawback, no "well, can we at least get something for our time" email. We've had a handful of businesses decline, and the only thing we asked was if they'd tell us why so we could get better. That's it.
Do I own the site?
Yes — the design, the content, and the story are yours, full stop. What you pay us monthly isn't for ownership — it's for the care that keeps it all humming: hosting, SSL, backups, security, small content updates, and a real human you can text when something breaks. Think of it less like a vendor relationship and more like the team keeping your lights on. If a Care plan ever lapses, the site pauses with it — but that's a conversation, not a clawback, and we'll work through it together. And if you ever decide to take everything in-house, we'll do a clean handoff, no exit fees, no hard feelings.
Why no Wix, no Squarespace, no WordPress?
Speed, performance, and individuality. Page-builders ship sites that average 6+ seconds to load, can't be properly indexed, and look like every other site built on the same template. Hand-coded sites we ship typically load in under two seconds and get Lighthouse scores of 90+. They also don't look like anyone else's site.
What about updates after launch?
Two options. Either we set you up with simple editing access (good for hours, prices, photos), or you put us on the Care & Hosting plan ($99/mo) and we handle updates within a day or two of your text. Most clients pick the care plan because it also covers hosting, SSL, backups, and security. Add Analytics, Content Refresh, or Local SEO à la carte if you want them.
Can you really build a site that fast?
Yes. The Launch lands in 3–5 days, The Standard in 5–10, and The Custom in 10–14. The reason it's fast is because we don't take meetings before we build, we don't write discovery decks, and we don't wait on a client to send us copy. Your reviews and your social are the source material. We just put them in the right place — by hand, fast, and well.
Pitch Your Business

Tell us about your business.

We'll spend a few days digging into what's already public — your reviews, your social, your customers. Then we'll build a site for you. Then we'll show you what we made.

You won't owe us a thing until you've seen the work and decided you want it.

→ The Promise
When the site's ready, we'll send it over and book a 30-minute Zoom — usually within a day or two. We'll walk you through what we made and why. If you want it, we'll talk numbers right there and hand it over. If not — we'll thank you for the time and move on. Good work closes itself.
→ Build Request

Let's see what we'd build for you.

Hand-built · Personally pitched · Zoom within 48 hrs